How to meet the growing global demand for sustainable rice?

Rice experts will share their vision on how to approach the sector's main challenges, and how to meet the growing global demand.

April 5, 2022

  • Time: 6:00 pm - 7:00 pm ICT, GMT+7
  • Duration: 1 hour
  • Venue: Zoom (online)

How to meet the growing global demand for sustainable rice?

Did you know that over 3.5 billion people around the world rely on rice as a staple part of their diet, and the global demand by 2050 is expected to increase by 25%?

However, it is estimated that the impact of climate change alone is expected to lead to a reduction of up to 15% in the global rice supply by 2050.

If the world’s 144 million rice smallholders keep producing under conventional production methods, we would require an additional land area equivalent to the size of Chile and an additional 300 MT of CO2 emissions to meet the global demand for rice. .

The size of the rice market along with its high environmental footprint make change in the rice sector vital in order to transition to a sustainable food system.

How are we going to feed the world sustainably?

According to a recent internal SRP survey, demand for sustainable rice is expected to double by 2025. During this webinar, rice experts will share their vision on how to approach the sector’s main challenges, and how stakeholders together could work towards a more healthy, inclusive and sustainable rice supply chain that meets the growing market needs.


  • Frank Gouverne & Rue Swabey of the digital marketplace Rice Exchange, will explain the role this digital global marketplace can play to match global demand with supply.
  • Catur Utami Dewi, Global Rice Programme Director of Rikolto and Board member of SRP invites the audience to join this multi-stakeholder initiative to transform into a sustainable rice industry.
  • Jop Blom & Jennifer González of Behold will present the results of an industry survey indicating that demand for sustainable rice is expected to double by 2025.
  • Stefan Moreels & Debopriya Bhattacharyya of Control Union Thailand and Control Union India will explain the assurance scheme and phased process to transform from conventional to sustainable rice production.

The webinar is open to public.
Rewatch the webinar on SRP’s YouTube Channel:

Webinar presentation slides:


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